Digital Product Strategist

• Bachelor's degree in communication, marketing, digital or any other relevant field;
• A minimum of six (6) years of relevant experience including one (1) year of experience as a digital product strategist on complex projects;
• Good knowledge of internet user sociology and the digital landscape (particularly in terms of navigation and user experience);
• Good knowledge of digital accessibility principles and eco-design;
• Experience with digital product analysis tools (e.g., Google Analytics)
• Experience in managing digital products (websites, mobile applications, e-commerce);
• Knowledge of web marketing techniques (content strategies, search marketing, affiliate marketing, viral marketing, mobile marketing...), traffic acquisition, and audience measurement tools;
• Proficiency in common computer tools (O365 suite...) and statistical tools (web analytics);
• Fluent in French both orally and in writing and functional in English.

Choosing the City of Laval means working for the third largest city in Quebec on diverse and stimulating mandates. It also means having the opportunity to grow within a human, committed team that enjoys working in a pleasant environment.

For this position, we offer competitive working conditions and benefits:

• Work schedule allowing for work-life balance;
• Work location easily accessible with free parking;
• Employee Assistance Program (EAP);